Your Trustpilot rating directly impacts click-through rate, conversion, and organic trust. We show you how to systematically collect genuine reviews — and what to do when negative ratings are dragging your score down.
Businesses with a strong Trustpilot profile win more customers — automatically, around the clock.
These tactics generate real, organic reviews — fully Trustpilot-compliant and built for lasting results.
Automatically send a short, personal email 24–48 hours after delivery or service completion with a direct review link. Keep it to 3 sentences — no long texts.
Your Trustpilot review link belongs in your email signature, on the order confirmation page, in customer support chat, and on your website. Fewer clicks = more reviews.
Print your Trustpilot QR code on invoices, receipts, packaging, or in-store display stands. Customers scan it directly with their smartphone and leave a review.
Anyone who ignored the first email gets a single, friendly reminder after 7 days. No spam — just a brief nudge. This typically doubles the response rate.
When an issue has been resolved and the customer is satisfied, that is the perfect moment to ask for a review. Support agents can naturally bring it up at the end of a positive interaction.
The strongest results come from combining active review building with the professional removal of legitimately contestable negative reviews.
Systematically generate genuine customer reviews — transparently, Trustpilot-compliant, and built to last.
Professionally flag unjustified, fake, or guideline-violating reviews to Trustpilot for removal.
Everything you need to know to collect more reviews and protect your rating.
Let's build a strategy together: collect more genuine reviews, remove unjustified ratings, and improve your score for the long term.